Local, Health & Fitness Kim Duke, Certified Personal Trainer Local, Health & Fitness Kim Duke, Certified Personal Trainer

Building Core Stiffness

For the past several decades, traditional core training has included exercises such as sit-ups, back extensions and twists.  However, in recent years, Isometric Core Exercise might be a better way to develop core strength and stiffness.

Read More
Local Louisa Benatovich Local Louisa Benatovich

Custom Collectives Tie Dyeing

Custom Collectives is a one-stop-shop for tie-dye lovers and those searching for a splash of color. The online collection is full of glorious long- and short-sleeved T-shirts, sweatshirts, flannels, and masks.

Read More
Local, Regional Anjanette Nicolazzo Local, Regional Anjanette Nicolazzo

Agents of Hope in the Face of Adversity

The 11th Annual Agents of Hope Golf Tournament to Defeat ALS is now underway ā€“ with a spin. Rather than the traditional single-day format thatā€™s usually held at the Chautauqua Golf Club, this yearā€™s virtual tournament runs from August 19th through September 20th.

Read More
Local Caitlin Croft Local Caitlin Croft

Villaggio is Back!

Everyoneā€™s favorite Italian joint is finally making its post-Covid debut Labor Day weekend. On Friday, Sept. 4th at 5:00 PM, Villaggio in downtown Ellicottville will reopen its doors to the public.

Read More
Local Louisa Benatovich Local Louisa Benatovich

Whatā€™s In A Name?

This year, as Ellicottville celebrates its bicentennial, ellicottvilleNOW delves into the stories behind the names of the townā€™s favorite businesses.

Read More
Local Spencer Timkey Local Spencer Timkey

New York State Delays Fall Sports 

Awaiting guidance from state leadership, the New York State Public High School Athletic Association (NYSPHSAA) Board of Directors chose to pause all fall sports until September 21st.

Read More