Warrior Fitness Opens 2nd Location
New year, new you. That’s an old adage that becomes very prominent as we head from 2023 into 2024. Maybe you want to make some changes to your life - set new fitness goals, lose weight, take up a healthier lifestyle. Whatever your reason, figuring out how to start those plans and sticking to them is something we all struggle with. But help is here locally in the form of Warrior Fitness and Wellness and soon, there will be even more opportunity to “become a warrior” when their new location opens in Little Valley. ellicottvilleNOW spoke with owner Bradley Poole about what prompted the expansion and what his plans are from this point.
eNOW: What made you decide to open a new location and how has the road to opening been going?
POOLE: Our Ellicottville location is doing very well and the majority of our members are from the Ellicottville, Great Valley and Salamanca areas. Before opening Warrior Fitness, I had thoughts of opening multiple locations throughout Cattaraugus County. Well now, my dreams are coming to fruition. We don’t have many members from the Little Valley area, so in order to reach those people, I decided there's no better time than now. Ellicottville is going well so let's go for it. We will be able to help people become better versions of themselves who live in Little Valley, Cattaraugus, Napoli, the Ottos, Randolph and other surrounding towns. The overall mission of this is to spread awareness around your health and wellbeing, and to give people access to nice facilities like this one. I understand how important your health is. So, I'm going to bring the Warrior brand to them, and my team and I are going to do whatever we can to help people become healthier individuals. The road has not been an easy one. We started working on this space last spring. We had some setbacks, per usual, but we are finally ready to get this baby open!
eNOW: What prompted you to choose Little Valley for the space?
POOLE: I chose Little Valley because it's an up-and-coming town. There are over 1,000 permanent residents there with thousands of others living in surrounding towns. It is a market our Ellicottville location doesn't reach. We have a great team of trainers who can help these individuals get on the path to a healthier lifestyle. You have one life. You have to be healthy if you wish to make the best of it and live as long as possible. Your health starts with you taking that first step by showing up and letting us guide and help you through the process.
eNOW: Will the new location mirror the original Warrior?
POOLE: We will be offering classes, memberships and personal training. As far as classes go, we will have a couple different classes that are different from our Ellicottville location. All of our classes can be found on the studiobookings app. Our future members can download it now, register, and then they will gain access to everything we offer.
eNOW: What services will be available? How much is membership? And what can members expect when they sign up?
POOLE: We’re offering $12 drop-in classes, $110 for a 10-pack (good for 45 days) and $180 for a 20-pack (good for 90 days). As for memberships, you can purchase a yearly for $45 per month on autopay, 6 months for $290 and 3 months for $165. We offer a 15% discount for students, seniors, military and first responders. We also offer one month trial memberships: $50 for single, $80 for a couple, $100 for a family of five or less. Speaking of family, yearly family memberships are $120 per month for a family of three, $140 for a family of four and $150 for a family of five, all on autopay. Once members are signed up, they will have access to the facility anytime between 5:00am and 10:00pm via key code access. Those times may change depending on a few factors.
eNOW: What are your plans looking towards the future? Do you see more expansions headed your way?
POOLE: Our plan is to continue growing the Warrior brand. It's a special and powerful brand that has helped change the lives of many in just our three years of being open. We feel more like a family than a gym. It's awesome to see all the transformations that have taken place and see all the friendships being made within our walls. We will continue expanding into different parts of the county until we can no longer expand. Way down the road, maybe expand into different areas in New York State.
eNOW: Anything else you would like to add?
POOLE: I want to thank everyone for their support over the past three years. None of this would be possible if it wasn't for the members we already have. They believe in our mission. They enjoy our facility. They have helped our brand in more ways than they know. To our future members, we can't wait to open our doors to YOU! We will welcome anyone and everyone with open arms!
Warrior Fitness and Wellness will host a Grand Opening of their new location in Little Valley, NY this Saturday, December 30th at 9:00am with a special ribbon cutting and champagne toast ceremony. Their original location in Ellicottville is located at 5A Park Avenue. Reach Warrior Fitness at 716-699-1100 and make sure to visit their Facebook page to keep up with classes and special events.